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Transcription of this question: 4.Globalization and Tata GroupTata Group, an Indian multinational, operates in 54 countries on 6 continents. It spent S 1500 millionon foreign acquisitions last year and now generates 30 per cent Of its revenue outside IndiaInternational sales Of goods and services are forecast to double every two years.As new multinationals like Tata Gmup emerge from the developing world, their leaders think andact in very different ways. For example, Tata Gmup focusses on designing products for low-incomeconsumers whom traditional multinationals have tended to overlook. The group’s holding company,Tata Sons, is owned by charities, with two-thirds Of its profit going to charitable organizations.Tata Groups automotive business is developing an affordable “people’s car” that it will sell in kits.These will be assembled by the car dealer to save costs. Tata Chou” S low-cost focus has provedsuccessful in the truck market. It acquired the truck operations Of Daewoo Of South Korea andwithin the first three years Of its operations it captured one-fifth Of the South African truck market.Tata Gmup has a reputation as an organization that wants to learn rather than teach and that wantsto help build a nation, as it did in India, rather than merely seize market share. This is particularlyimportant when entering emerging markets. For example, in Bangladesh, the group has proposeda million investment in the country to build a steel plant, a coal mine and a power plant.This investment includes plans to build two new hospitals and two new schools to improve thelocal infrastructure.(Source: adapted from Out of India, A ‘Third Wave of Globalization” Emerges,Anand Giridharadas and Saritha Rai, The Internalional Herald Tribune and The New York limes, 19 October 2006](a)(b)(c)(d)Define the term globalization.Explain two consequences Of globalization for Tata Group.Comment on two consequences for the Bangladesh economy as a result OfTata Group “S2500 million investment in the country”Evaluate two strategies available to Tata Gmup to enter international markets.[2 marks][4 marks][6 marks][8 marks]

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