sith 01/05/2022 Higher Level - Easy Acids and Bases Business Management Change and the Management of Change Competitive Markets: Demand and Supply Costs Differential Equations Differentiation Economic Integration and the Terms of Trade Elasticities Electromagnetic Induction (AHL) Exchange Rates and the Balance of Payments External Environment Fields (AHL) Functions and Roots Globalisation Government Intervention Graphs Growth and Evolution Integration International Trade Kinematics Macroeconomic Objectives 2 Market Structures Measurement and Data Processing Measurements and Uncertainties Mechanics Organic Chemistry Organisational Planning Tools Poisson distribution Probability Production Proofs Quadratics Quantum and Nuclear Physics (AHL) Radian Measure Redox Processes Revenues and Profit Stakeholders Statistics The Foundations of Economics The Level of Overall Economic Activity The Nature of Business Activity Thermal Physics Trigonometry VectorsSave: FavoriteShare: Calculator Allowed: No Question Answer This problem has been solved! Please login to check the answer. Login Transcription of this question: 2.(a) With reference to Medimatters, describe two benefits of having a marketing plan.(b) Explain the factors influencing a suitable promotional strategy for the IBAT app.